Here’s something we never thought we’d hear: “Now I’ve quit, I’m ready to commit”.
Remember the Nokia 3310? Of course you do. The retro phone has become the hipster must-have that has virtually no features, but it served its purpose back in the day. People needed a phone that could be carried outside of their home. Having an alarm was handy, but honestly, there’s a limit to how entertaining keeping that snake inside the walls can get.
Smokers also needed something. An alternative in their hand that would deliver vapour, nicotine and the best game ever. It’s called I Will Live. Much like phone owners, vapers wanted more. So the bigwigs sat down, put their thinking caps on and let the genius flow. We’ll make better vapes...you know. With, like, stuff.