- Strawberry Cherry Raspberry Nic Salt E-Liquid by Bar Juice 5000
- Blueberry Sour Raspberry Nic Salt E-Liquid by Elf Bar ELFLIQ
- Blueberry Sour Raspberry Nic Salt E-Liquid by Bar Juice 5000
- Lemon & Lime Nic Salt E-Liquid by Bar Juice 5000
- Ice Menthol E-Liquid by VS Fifty Fifty
- Watermelon Strawberry Apple E-Liquid by VS Fifty Fifty
- Cherry Cola Nic Salt E-Liquid by Bar Juice 5000
- Kiwi Passionfruit Guava Nic Salt E-Liquid by Bar Juice 5000
- Strawberry Raspberry Cherry Ice Nic Salt E-Liquid by Elf Bar ELFLIQ
- Blue Razz Lemonade Nic Salt E-Liquid by Bar Juice 5000
- Banana Ice Nic Salt E-Liquid by Bar Juice 5000
- Blue Raspberry E-Liquid by Doozy Vapes
- Grape Nic Salt E-Liquid by Bar Juice 5000
- Berry Mix Breeze Nic Salt E-Liquid by RAD Salts
- Blueberry Cherry Cranberry Nic Salt E-Liquid by Bar Juice 5000
- Watermelon Nic Salt E-Liquid by Bar Juice 5000
- Blue Razz Lemonade Nic Salt E-Liquid by Elf Bar ELFLIQ
- Strawberry Kiwi Nic Salt E-Liquid by Bar Juice 5000
- Red Apple Ice Nic Salt E-Liquid by Bar Juice 5000
- Kiwi Passionfruit Guava Nic Salt E-Liquid by Elf Bar ELFLIQ
- Watermelon Nic Salt E-Liquid by Elf Bar ELFLIQ
- Pink Lemonade Nic Salt E-Liquid by Elf Bar ELFLIQ
- Gummy Bear Nic Salt E-Liquid by Bar Juice 5000
- Triple Mango Nic Salt E-Liquid by Bar Juice 5000
- Fresh Mint Nic Salt E-Liquid by Bar Juice 5000
- Fizzy Cherry Nic Salt E-Liquid by Bar Juice 5000
- Mr Blue Nic Salt E-Liquid by Bar Juice 5000
- Apple Peach Nic Salt E-Liquid by Elf Bar ELFLIQ
- Strawberry Ice Nic Salt E-Liquid by Bar Juice 5000
- Peach Ice Nic Salt E-Liquid by Bar Juice 5000
- Cherry Cola Nic Salt E-Liquid by Elf Bar ELFLIQ
- Grape Nic Salt E-Liquid by Elf Bar ELFLIQ
- Blue Razz Ice Nic Salt E-Liquid by Seriously Salty
- Pink Lemonade Nic Salt E-Liquid by Bar Juice 5000
- Heisenberg E-Liquid by Vampire Vape
- Menthol E-Liquid by Club Juice
- Straight Tobacco E-Liquid by VS Fifty Fifty
- Pineapple Mango Orange Nic Salt E-Liquid by Elf Bar ELFLIQ
- Cherry Nic Salt E-Liquid by Elf Bar ELFLIQ
- Pineapple Ice Nic Salt E-Liquid by Bar Juice 5000
- Blueberry Pomegranate Nic Salt E-Liquid by Bar Juice 5000
- Green Apple Barrel Nic Salt E-Liquid by RAD Salts
- Strawberry Ice Nic Salt E-Liquid by Elf Bar ELFLIQ
- Berry Crush Nic Salt E-Liquid by Bar Juice 5000
- Blackcurrant, Raspberry & Lime E-Liquid by VS Fifty Fifty
- Watermelon Breaker Nic Salt E-Liquid by RAD Salts
- Bubble Billow Nic Salt E-Liquid by RAD Salts
- Berry Watermelon Nic Salt E-Liquid by Seriously Salty
- Energy Ice Nic Salt E-Liquid by Bar Juice 5000
- Blue Raspberry E-Liquid by VS Fifty Fifty
What is E-Liquid?
E-Liquid, or vape juice, is the flavoured liquid used in e-cigarettes and vape kits. The liquid is added to the vape tank or refillable pod component of your kit, and when heated, it turns into vapour that you inhale and exhale.
Most e-liquids are made up of the following ingredients:
-
Food-grade flavouring
Natural and artificial flavours for taste. -
Propylene glycol (PG)
Carries flavour and gives a throat hit. -
Vegetable glycerine (VG)
Creates vapour and adds smoothness. -
Nicotine (optional)
Satisfies cravings – available in various strengths. -
Distilled water
Used in some blends to thin liquid.
All ingredients are safe for vaping when used as intended, but e-liquids should never be swallowed or come into direct contact with skin.
Understanding PG and VG Ratios
Two primary ingredients used in making e-liquid are PG and VG. Within each bottle, 95% of the liquid solution is glycerin/glycol (PG & VG), the remaining 5% is made up of the flavouring and nicotine.
Most e-liquid is a mix of PG and VG in different proportions, with common mixtures including 80 percent PG and 20 percent VG, 70 percent PG and 30 percent VG, and 50/50.
When buying vape juices you'll see that the PG/VG is marked as a ratio.
What is Propylene Glycol (PG)?
Propylene Glycol, or PG, is a key ingredient in vape juices, known for delivering the throat hit that many vapers, especially ex-smokers, find satisfying. It's a thin, flavourless liquid that carries flavours effectively in lower-powered devices, like MTL (Mouth to Lung) pen devices. PG is common in food products and medicine, highlighting its safety for everyday use.
What is Vegetable Glycerin (VG)?
Vegetable Glycerin, VG, is a thicker liquid derived from vegetable oils. It's responsible for producing large, dense clouds of vapour, ideal for sub-ohm vaping. VG is also found in everyday products like toothpaste and beauty products, emphasising its non-toxic nature.
Choose the Right PG/VG Ratio for Your Vaping Style
Different vaping styles require different PG/VG ratios. Here's a quick guide to help you pick the right e-liquid blend based on your vaping style:
- Mouth-to-Lung (MTL): If you're new to vaping or transitioning from smoking, MTL vaping is ideal. It mimics the sensation of smoking a cigarette, offering a tight draw and smooth throat hit. Use a 50/50 PG/VG e-liquid or nicotine salts for a balanced experience that closely replicates smoking.
- Direct-to-Lung (DTL): DTL vaping is for more experienced vapers who enjoy larger vapor clouds and deeper inhalation. Use high VG vape juice (70% VG or higher) with sub-ohm kits to achieve maximum vapour production.
- Restricted Direct-to-Lung (RDL): For those who enjoy a looser and airier MTL experience, RDL offers a more open draw. You can still use nic salts or 50/50 liquids but with a more relaxed airflow for a unique experience.
Types of E-Liquid Explained
Understanding the types of e-liquid helps you choose the right one for your vape kit and preferences:
- 50/50 or 60VG/40PG: A balanced mix ideal for MTL vaping, offering moderate throat hit and flavour.
- Nic Salts: Designed for faster nicotine absorption with a smoother throat hit, even at higher strengths.
- High VG Shortfills: These are nicotine-free e-liquids that come in larger bottles which are only 80% filled with liquid. With the remaining space, you can add a nicotine shot to the bottle to create your desired nicotine strength.
- Pre-Filled Pods: Convenient, single-use cartridges for closed pod systems - typically filled with nic salts.
- Nicotine-Free Vape Juice: Zero-nicotine options for flavour-only vaping or those reducing nicotine intake.
Need help choosing the right type for your vape?
Our Beginners Guide to E-Liquid breaks down each type to help you choose.
Popular E-Liquid Flavours
With thousands of vape juice flavours to choose from, here are four of the most popular flavour groups:
Fruit Flavours
Fruit flavours are among the most popular vape juice flavours. Whether you're craving the sweetness of strawberries, the tartness of apples, or the tropical notes of mango, there's a fruit-flavoured liquid to satisfy your taste buds.
Dessert Flavours
For those with a sweet tooth, dessert flavours offer a guilt-free way to indulge. Imagine vaping a cloud that tastes like freshly baked cookies, creamy custard, or rich chocolate cake.
Menthol Flavours
Menthol and mint flavours provide a cool, refreshing vape that's especially popular among former menthol cigarette smokers. These flavours can range from subtle hints of peppermint to intense ice menthol blasts.
Tobacco Flavours
For vapers looking to replicate the taste of traditional cigarettes, tobacco-flavoured liquids offer a familiar experience, ranging from straightforward tobacco to blends with caramel, vanilla, or nuts.
Explore our A-Z Vape Juice Flavour List to discover your next all-day vape.
Nicotine Strengths
Choosing the right nicotine strength for your e-liquid is crucial to ensuring a satisfying vaping experience, especially if you're transitioning from smoking cigarettes. The amount of nicotine you require depends on your previous smoking habits and how your body reacts to vaping.
Understanding Nicotine Strengths in E-Liquids
Nicotine strength in e-liquids is measured in milligrams per milliliter (mg/mL), indicating the amount of nicotine in a given volume of e-liquid. Selecting the appropriate nicotine strength is essential for a smooth transition to vaping, as it can affect your satisfaction levels and how enjoyable your vaping experience is.
How to Choose Your Nicotine Strength
The first step in selecting your nicotine strength is to assess your current or past smoking habits. See below for a general guideline based on the number of cigarettes you smoked per day:
MTL Kits:
- Low (1-5 cigarettes/day): 5mg Nic Salts or 3mg Freebase
- Medium (6-14 cigarettes/day): 10mg Nic Salts or 6mg Freebase
- High (15 cigarettes/day): 20mg Nic Salts or 12mg Freebase
- Very High (20 or more cigarettes/day): 18mg Freebase
Sub-Ohm Kits
- Typically low nicotine (3mg), but 6mg can suit those needing more.
Looking to reduce your nicotine intake?
Our Guide to Reducing Your Nicotine Level provides step-by-step guidance for a smooth transition.
Why buy E-Liquids from Vape Superstore?
As a leading online retailer of vapes and e-liquid, we only source the best vape juice from UK and worldwide brands. All of the e-liquid we sell is TPD compliant and MHRA approved, so you can be confident that you're vaping legal and safe e-liquids.
Vapesuperstore.co.uk is the best vape shop to buy yourself a new bottle of vape liquid, thanks to our money-saving multi-buy discounts, free tracked next day delivery, and price match guarantee.
Frequently Asked Questions about E-Liquid
Are your e-liquids safe?
All of the brands that we stock adhere to strict quality control measures to ensure their products are safe and consistent. This includes using pharmaceutical-grade ingredients and conducting thorough testing. In the UK, manufacturers must comply with regulations set by the Tobacco Products Directive (TPD). These guidelines ensure that e-liquids meet certain safety standards and are properly labeled with ingredient information and warnings.
How much do your E-Liquids cost?
Our 10ml bottles start at £1.20. For even better value, check out our multi-buy e-liquid deals and clearance section.
How long will a bottle last me?
- 10ml bottles: Around 3,000 puffs, refilling a 2ml tank five times.
- 50ml bottles: Up to 15,000 puffs, refilling a tank 25 times.
- 100ml bottles: Between 20,000 and 30,000 puffs, refilling 50 times.
What is the strongest strength available?
Our maximum strength is 20mg (2%), TPD (Tobacco Products Directive) compliant for UK regulations.
Can I vape without nicotine?
Absolutely. We offer a range of nicotine-free e-liquids, so you can enjoy the flavour without the nicotine.
What is the best vape juice brand?
We are extremely fortunate to have some of the best vape brands right here in the UK, including Vampire Vape, IVG and Dinner Lady. As well as many UK made e-liquids, we will also stock brands from further afield such as Elf Bar ELFLIQ, SKE Crystal & ELUX.
Do your vape juices contain diacetyl?
No, our vape juices do not contain diacetyl. All e-liquids sold on our website comply with UK regulations, which strictly ban diacetyl under the Tobacco and Related Products Regulations 2016.
Are all of your e-liquids TPD Compliant?
All our e-liquids comply with TPD regulations, ensuring they meet the highest safety and quality standards. Learn more about what TPD compliance is and how it safeguards your vaping experience.
Do e-liquids expire?
Yes, most e-liquids have a shelf life of two years. Proper storage in a cool, dark place helps maintain quality. Learn more in our Do E-Liquids Expire? guide.
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